Will porn save 3G? Vodaphone seems to think so.

International Herald Tribune - Pornographers to ring up more profit

Antoin doesn't think so. I agree with his analysis.

7 Comments

When Docomo first showed the FOMA 3G handsets, the spokesmodel was a bikini girl (no surprise in japan). Looking at the phones, I realized that one feature was missing to aid initial acceptance of the product. The phones should have a jack for glasstrons or some other kind of head mounted display. The reason being that the only thing I can think of to this day which would generate money for 3G would be porn movies. Given that your average salaryman may not want to share his commuting porn with his neighbors, an HMD would solve this problem quite nicely and would also allow Docomo to profit on the sales of accessories.

I do not agree with a lot of Antoin's comments. I think that almost all Telecommunications and Internet providers that have found a way to provide services to pornographers have profited. The trick is too provide services that can be purchased anonymously, or to offer services that can be used for other harmless applications.

If Vodaphone can find a way to offer non-anonymous, age varified log in services, through a third party, then they will be able to provide services to all the porn companies without looking like they are doing it. "Verified log ins are a good thing!" they will say.

Telecommunications carriers and Internet providers are among the dirties companies in the world. Many of the large hosting providers have anti porn policies which they can easily get around. They sell to companies which resell to the porn distributors. Spam is the same. Companies like ATT and PSINet have been caught red handed selling to spammers. http://archive.infoworld.com/articles/hn/xml/00/11/08/001108hnspam.xml

My point is that traffic on a network is a lot harder to trace than money being invested by a bank into a porn magazine. People are numb to the amount of spam and porn spam they get. The situation is so out of control that no one can stop it. Vodaphone can act innocent and play dumb and it will work.

It does depend on the flow of money, you are quite right. If Vodafone are just providing network services to porn providers, fair enough. If they're going out and marketing for them and then collecting their debts for them in return for a proportion of the takings, then it's gonna look messy for them.

Yup. IMNSHO the proper way for operators to go up the value chain is to act as neutral payment collectors/commission-levying intermediaries, instead of trying to divine — and provide themselves — what kind of content their clients might be interested in.
So let's start working on the technical protocols subtending the business rules already.

I think Chris B. hit on the primary problem with this idea. I don't mean to be gross, but don't people prefer to view pornography in private?

Mobile porn may not save carriers, but it will save someone. To give an example of the carriers' bone-headedness, Verizon spent millions or billions of dollars on 3G networks, but they block images from their phones! Great, you buy a nice new phone with a color screen, hoping to get rich mobile content, and you find that... Verizon has stymied you! If the carriers would get out of their own way and let mobile content flourish, it would happen, and certainly mobile porn is one of the things that could drive that. Of course, I have a biased opinion on the subject.

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