Sifry's Alerts
Technorati and CNN

A few minutes ago CNN announced that Technorati will be providing real-time analysis of the political blogosphere at next week's Democratic National Convention. I will be on-site in CNN's convention broadcast center, along with Mary Hodder, and I'll be providing regular on-air commentary on what bloggers are saying about politics and the convention. And on Sunday, July 25, we'll launch a new section of our site for political coverage: politics.technorati.com. This site will make it easy for bloggers, journalists, and anyone interested in politics to see the postings of the most linked-to political bloggers, to track the ideas with the fastest-growing buzz, and to monitor conversations in thousands of other political blogs. CNN.com will link to this site, and we'll be updating the CNN site with the latest from the blogosphere.

Great news for us at Technorati and hats-off to CNN for taking this leap. Hopefully this will help people view blogging as a more "legitimate" source of news.

It's interesting to note that it was CNN which broke the big 3 TV network monopoly on news editorial by feeding local TV the raw video feeds, allowing them to edit the news themselves. Similarly, CNN providing bloggers the ability to reach the public directly may have an impact on the way media edits their news.

Obviously, incentive to just be faster, isn't better. I think we're going to get a chance to see whether Technorati authority management and the ability for blogs to fact check and manage news will be able to provide viewers of CNN with additional insight.

UPDATE: Here's the press release from CNN.

22 Comments

Why does the press release have a background image that makes reading the article a pain?

That said, this news is great and pushes blogging and real-time commentary into a huge spotlight!

Joi,

If you ask me, blogging is becoming a more legitimate form of opinion, not news. It's bloggers' ability to influence and to collectively mold broad themes of our national debates that make it attractive to the democrats at this convention, not its potential for factual reportage.

The original reporting of Andrew Sullivans and Drudge Reports of the world are few and far between.

Ah but will there be RSS/Atom feeds and OPML files?

I should have added that it's not yet clear that bloggers form a representative cross-section of the U.S. population. (How much excitement did we hear in the blogosphere about Dean's potential nomination before it imploded?)

What's interesting--and valuable here--is that we the people now have tools for communicating in near real time with the decisionmakers, and that those tools are being used and read.

Good point Ron. I guess another question is what is the definition of news? How much of the news we consume is actually opinion? How of editorial/editing is opinion? I think people like to appear "fair and balanced" but often they are not. I think the opinions help create context.

But I agree, I don't think bloggers will be doing the bulk of the factual or original reporting, but will be an interesting filter for traditional media as well as an added level of opinion.

I do think there will be increasing original reporting or independant original reports coming in through bloggers as we move forward though.

I do hope that Technorati is able to provide better reliability and response time for the convention blogging than it does for its current cosmos service; I've about given up on using Technorati for tracking links, because it so regularly times out. :/

Liz,

That's what Tivo is for! Just fast forward through all the delays and PHP errors!

What PHP errors? If you found one, please report it.

As for the reliability. The Technorati people are working 24hrs a day on it and it should be fine soon.

Oh, just the errors that happen almost daily. Like the ones noted here.

Maybe Technorati just needs sleep. 24 hours / day seem excessive.

Eh, it's just a gimmick in the end.

Blogs don't have anywhere near a cross section of American opinion, and from what I can tell the online world's opinion seems to really be little more than an amplification of some of the opinion expressed in the general media.

Blogs seem to do nothing except repeat more forcefully the same tired factual errors and logical fallacies. They repeat the errors of the news, but without having to pretend to be verified at all.

This is just more canned fluff from the Technorati rolling roadshow that can't get its basic app work and so has to go on and on getting new stuff going so all will think it is well and with it. Brought to you by Mr. Shuck and Mr. Jive.

http://www.americandigest.org/mt-archives/001897.php

Dave Weinberger's post is right on I think.

Technorati's focused on getting the service stable and anyone who has been using it recently should notice the different. Liz, please don't leave us! ;-) Really, it is much better and will be even better by the time the CNN traffic hits.

Joi,

I've used it recently. In fact, I used it just now to check your cosmos. And the answer is:


Joi Ito's Web has 27 Links from 12 Sources

Is that correct?

I'm sorry that you guys have had problems with the service. We're going through a lot of growing pains, and believe me, keeping the site up and running reliably is absolutely job #1.

No excuses for the poor service in the past, sorry about that. I hope you please stop by every now and then as we're working our butts off to keep the service up, make the live results fast, and keep them accurate.

Dave

This sounds like a big step for the importance and impact that bloggers can have during a presidential election. It in essence legitimizes their opinions by projecting them into a traditional/mainstream media (TV) so that non-bloggers are thus affected by them.

The whole Dean movement was certainly a big step but i think involved the blogger community more than the public in general. The Dean roller coaster was powered by huge blog momentum over several months but was brought to a sudden death by an act projected on mainstream television - the Dean Scream.

One thing that worries me is that blogging could in some way lead to the same situation that exit polling leads to.... premature speculation on election outcome by the east coast causing diminished numbers of voters at the end of the day on the west coast.

http://www.hellection.com

Liz said: "I do hope that Technorati is able to provide better reliability and response time for the convention blogging than it does for its current cosmos service; I've about given up on using Technorati for tracking links, because it so regularly times out"

That problems are ongoing since more than 1 month and i dont see better results since that. Indeed, instead adding more and more functions do your primary work to enable a reliable product with a good response time. Sometimes less is more.

I think it's exciting that the media is teaming up with someone *other than Google*.

The only problem with Technorati is that it really doesn't work all that well.

Never has and isn't today.

Less hype, more reliable good code would probably be too much to ask.

But then Technorati isn't really an app, it's a bunch of guys sitting around talking and not writing code.

Kludge. I think that's the word.

Hey Gerard (or is it Assmunch?) - How is it that you circle the blogosphere today and unleash a torrent of crappy comments about Technorati, especially when you're not at all informed and have no idea what you're talking about? And why are you such a whiner, anyway? Don't you have better things to do? Guess not-- judging by your own site, you've got a pretty pisspoor attitude about everything in life. Technorati is well aware of its own shortcomings and doesn't really need your partly true but mostly bullshit feedback. I mean really, you don't know anything. Get over yourself.

Technorati's failures stain the entire blogosphere, considering many CNN viewers, accustomed to web services that work, are perusing blogs for the the first time.

So Gerard's comments are well placed. So are Jeff Jarvis's and Jason Calacanis's. In fact, I'd add that it's the hypemongers who should find "better things to do".

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