Joi Ito's Web

Joi Ito's conversation with the living web.

newyearjoi.jpgDesign by Loftwork, Photograph by Mizuka

Happy New Year everyone.

A belated Merry Christmas from all of us at Sanriotown. ;-)

I went to meet Dean Ornish the other day with Larry. We talk about various things trying to tie together free culture and health. After the meeting, Dean Ornish gave us his new book, The Spectrum. While the book isn’t focused primarily on this, Dean Ornish points out the relationship between nutrition and the environment which I found very interesting.

…according to the U.N. Food and Agriculture Organization’s report Livestock’s Long Shadow, animal-based agribusiness generates more greenhouse gasses than all transportation combined. The livestock sector generates more greenhouse gas emissions as mesured in carbon dioxide (CO2) equivalent than does transportatino (18 percent versus 13.5 percent). Also, it accounts for 9 percent of CO2 derived from human-related activities. It generates 65 percent of human-related nitrous oxide, which has 296 times the global warming potential of CO2. It’s also responsible for 37 percent of all human-induced methane, which is twenty-three times more warming than CO2. Nitrous oxide and methane come mostly from manure. Imagine about 56 billion “food animals” pooping every day.

Also, livestock now use 30 percent of the earth’s land surface, mostly for permanent pasture, but also including 33 percent of global arable land to produce feed for them. Clearing forests to create new pastures is a major driver of deforestation - some 70 percent of forests in the Amazon have been turned over to grazing.

I’ll try to write more about the book when I finish it, but it might be the most practical nutrition book I’ve read so far. I may tune my diet a bit afterwards.

UPDATE: The report he is referring, which was published in 2006, is is online.


My new bike - Photo copyright Mission Bicycles - CC BY-NC

When I read that Zack Rosen and his friends were starting a bike business, I ordered one right away. The basic configuration was $790, but I upgraded the headset and crank and paid $850, which seems pretty reasonable. Zack is an old friend and a cool guy and I knew that a bike he was working on would be special. I wasn't disappointed. I went to their web design studio/bike assembly area and picked up my new bike and rode it back to the hotel today. What a treat.

They're called Mission Bicycles and they are open for business now and taking orders. I've only taken my around for a few miles so far, but I love it.

UPDATE: If you see Shawn Fanning riding around on this bike, he didn't steal it. I stashed it at the Rupture offices.

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At LeWeb3, Dopplr announced (the release) that they have officially launched and are now open for registration without invitations. BBC did a nice story.

Dopplr is currently my primary way of figuring out where I can meet friends coincidentally because it allows me to track where my travels overlap with my friends.

The only problem is that I can’t yet mark what days I’m busy so all of the extra opportunities to meet often stress my already busy scheduling. Personally, I think the net result is that we have more informed choices and opportunity, but we have to build the tools and the social norms for all of this, just like we’re having to develop them for the always-on mobile Internet.

PS I’m an investor in Dopplr.