Joi Ito's Web

Joi Ito's conversation with the living web.

I'll be hanging out in #brainstorm on for IRC backchanneling for this conference.

A belated "gratz" to my friend and co-investor/partner in most of my angel investments, Reid Hoffman for become a Rank 22 important person.

Business 2.0
The 50 people who matter now

Rank: 22
Reid Hoffman
Angel investor and CEO, LinkedIn

Why He Matters: Want to launch a Web 2.0 startup? Be prepared to kiss Hoffman's ring. In his day job, Hoffman is the co-founder of LinkedIn, the online haven for business networkers. But on the side, he's also an angel investor with a knack for spotting young companies with big potential. Thus far, he's supplied insight and investment money to a remarkable number of successful startups, including Digg, Facebook, Flickr,, Six Apart, Technorati, and Wink. And while the cash is nice, Hoffman's imprimatur has become even more important if you want to be seen as a player in today's Internet game. If he likes your idea, good fortune is likely to follow. If he doesn't, it may be time to rethink your business plan.

Fortune Brainstorm 2006 starts today in Aspen. I've been to all of them so far and was bummed when they didn't have one last year. This is my favorite conference because of the diversity, the small size, and the rich content. I used to be one of the few bloggers that covered this conference. This year there are many other bloggers and Fortune has their own blog. I used to feel sort of sneaky posting pictures of Michael Eisner wearing a Mickey Mouse T-Shirt or scooping the Ted Turner talk. This year, they took their revenge by outing me on their blog as a warmup I think.

Anyway, I'll try to cover some of sessions with the pressure of more competition this year.

Brazil's Minister of Culture Gilberto Gil partakes of "Free Beer" - brought to him at the iSummit in Rio de Janeiro June 2006.
There were a bunch of cameras rolling when Gilberto Gil got his free beer at the iCommons Summit. All of the video was licensed under a CC Attribution license so Justin was able to edit together a multi-camera video of the Minister and his beer.

It's up on under a CC Attribution license.