# Make way for Flash

- Author: Joichi Ito
- Date: 2002-09-13T14:10:03Z


I was interviewed yesterday by NHK to talk about the Net category winners and the jury process this year. I talked about how in the early days, we approached the category from a media theory perspective. Derrick deKerkhove and Mitsuhiro Takemura were both on the first jury and they are both very media theory oriented. The jury, over the last seven years has swung around a bit, but we had always tried to look beyond the interface to find the "webness" or the community beyond. We always used to look at flashFlash animation sites as superficial and thin.

At this year's jury meeting, I said something about flashFlash being superficial, Joshua got really mad and argued that flash could do everything Java could do but better. He said that flash talked xml and could be used to do just about everything. He said that it got a bad rap because people thought it was a design tool developed by Macromedia. He said that he hated "old school" guys like me that kept the Net from moving on and getting to the next level. I have to admit, I underestimated flash, but Joshua's religious ferver was also pretty interesting. Joshua won last year with his site, Praystation, which is an amazing flashFlash site that makes flashFlash examples available and has lots and lots of great examples of how to make flashFlash do cool things.

Later, at the ORF studios, I saw Joshua "the first guy to ever call Joi Ito 'old school'" Davis. He was nice and acted almost like he felt sorry about being mean to me. Maybe it's because he's coming to Tokyo next month. ;-p Anyway, I like Joshua and he really opened my eyes to flash so now I'm anxious to learn flash. I told him that I was having difficulty figuring out how to get started with flash and that I wanted to have someone help me build a flash interface to blogs. He said he would help. Cool.

So, to get back to the NHK interview. I told them that we are now seeing artists drawn into the expressive flexibility of flashFlash, finding that they can dig into content using xml and other tools and that there is a meeting of the political, "old school" Internet and design people causing greats sites like They Rule and projects like Carnivore to be born.





---

#### Categories

Art, Cool Web Sites, Technology Controversy
