# I hope Google adwords on Blogger evolves to sponsor bloggers

- Author: Joichi Ito
- Date: 2003-02-28T07:14:17Z


CnetAiming to expand its advertising network, Google is moving beyond selling sponsored links that appear alongside search results to selling similar links on partner sites, including on the pages of newly acquired Blogger. If they do this right, which I assume they will, they will give part of the revenue to the blogger and and create a better revenue model to sponsor blogging.

Not to boast here, but I had this idea too. ;-) But as Carlos Ghosn says, execution is 95% of the work. Good job guys!





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Blogging about Blogging