# Blogging and investing

- Author: Joichi Ito
- Date: 2003-05-16T02:42:03Z


So here's an article in spiked-IT criticizing my blogging about Six Apart/MT before investing. Actually, it is criticizing the fact that people aren't criticizing me. I've been giving this some more thought and I am very open to feedback, but I think the criticism is misguided. I am following a very transparent formula. I blog about what excites me and if it is possible for me to invest in it, I do. It would be stupid, but the other strategy would be to not write about anything I'm thinking of investing in. This might be more journalistically pure, but then my blog would not reflect my actual feelings and actions and would be misleading. I would be leaving the best stuff out. If you want to understand my investment focus, just read my blog! If I sound excited about a new company or technology please ASSUME I'm trying to figure out a way to invest in it.

This blog is where I am trying to be as sincere as possible and honest about my feelings. I am not trying to mislead anyone. Trying to cover my ass too much is probably just as dishonest as deliberately misleading people.





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