Mark Frauenfelder @ Boing Boing BlogU.N. landmine commerical won't air in US.
A U.N. commercial depicts American girls playing in a soccer match. A girl steps on a landmine and there's a big explosion. Kids get blown apart. CNN and other networks don't want to air the ad.
The explosion appears to kill and injure some girls, sparking panic and chaos among parents and other children. Shrieks of horror are heard through much of the spot, and a father is shown cradling his daughter's lifeless body, moments after celebrating a goal she had scored.
It closes with a tag line reading: "If there were landmines here, would you stand for them anywhere? Help the U.N. eradicate landmines everywhere."
You can view the ad here. (Here's a torrent file). Link and another Link
But on Monday, the Americans created turmoil by announcing that the United States would not join an otherwise universal consensus unless the document was amended to say that it did not create "any new international human rights" or "include the right to abortion."(via Jonas)
I remember at a recent meeting, a senior diplomat we were meeting with said that the U.N. Personnel Landmine Treaty would not have happened if it weren't for Internet and email. He talked about how the Net opened many of these previously closed treaty making processes to NGOs and individuals. It appears that the US is doing what it can to marginalize these multilateral processes. This also reminds me of how important video is. You can say landmine all you want, but a video has impact beyond words. I really think that video blogging will evolve into an important part of our dialog. I wish more news agencies would provide us with material to use to create citizen video commentary. Maybe CNN can ban it, but we can still distribute it on the Internet.