Joi Ito's conversation with the living web.

Recently in the World of Warcraft Category

Hello Kitty WoW Interface »

My new Hello Kitty UI for WoW Via Yusuf. And no. I didn't do this. ;-) ... but it is awesome. Does anyone know where I can download this? UPDATE: Found it! Hello Kitty Island Adventure UI...

HP Blackbird giveaway at Wikia »

Federated Media is doing a campaign with Wikia for HP to get people to talk about PC's to promote the hot new HP Blackbird. The Blackbird is a high-end, water cooled mod-friendly PC designed for gamers and other high-end users. They are trying to get people to talk about PC needs and the Blackbird on the Blackbird Wikia site. They asked me to do a video so here it is. FWIW, I think it's a cool idea. I wasn't paid to do the video although I'm an investor in Wikia so obviously benefit from this. Oh, and they are...

Wow talk transcription »

Ars Electronica transcribed my World of Warcraft talk from 23C3 last year for publication of the article in the Ars Electronica Catalog 07, Goodbye Privacy (Schöpf, Christine / Stocker, Gerfied (Eds.): Ars Electronica 2007: Goodbye Privacy. Ostfildern, Hatje Cantz 2004). I fixed up the transcription with minor edits. I thought I'd share it although it is a bit old....

The NOW of Credit Cards »

One year ago, I blogged about Phillip Torrone musing about the idea of WoW credit cards. Now it's true....

WoW talk at 23C3 »

I posted some links of videos and notes from my talk about the World of Warcraft at 23C3 on my guild forums. Update: Emory posted it to Google Video. Thanks! PS: I usually don't pimp my talks this much, but a few people asked for it so I'm following up. ;-P...

Talking about WoW at Web 2.0 ... today »

I'll be giving a short (10 min) talk about the World of Warcraft at the Web 2.0 Conference in San Francisco later today. One paper that inspired some of my thinking (and will inspiring a longer blog post soon) is an excellent working paper by John Seely Brown and Douglas Thomas that you can get from the USC Annenberg Center Working Papers site. Special thanks to Kazpah for helping me put together my slides......

Steven Levy's Newsweek article on Warcraft »

Steven Levy was an embedded journalist in We Know for awhile as research for an article that he just finished about the World of Warcraft for Newsweek....

We Know/We No promo video »

Kazpah aka Catspaw put together a nice promo video for our World of Warcraft guild. She blogged about it. PS The voice is AKMA's voice. He's a priest in our guild....

Loic is the one-man-Video-man »

Loic was lugging a one-man-video setup around when we met in Helsinki. He talked me into doing a conversation so he could show off his gear. ;-) He posted the video and audio on his blog. Loic has been interviewing amazing people for his blog. Unfortunately for me, the interviews are mostly in French. Maybe he should use dotSUB......

World of Warcraft article in Wired »

I wrote an article about the World of Warcraft for the last issue of Wired as part of the 2006 Rave Awards section. It is now available on their site....

The Wisdom of Rob Pardo »

This should have been posted with the last post, but I wanted to check the facts with Rob before posting it... Chris Anderson asked me to participate in giving a toast at the Wired Rave Awards dinner about why WoW was so great and giving a Raver award to Rob Pardo, Lead Game Designer of World of Warcraft (WoW), and his team. I had my own opinions about what made WoW so successful, but I asked Rob with whom I had the opportunity of sitting next to at the dinner. We had a longish conversation about games and WoW and...

Rob Pardo of Blizzard and the Wired Rave Awards »

Joi Ito & Rob Pardo @ Wired Rave Awards Originally uploaded by JasonDeFillippo. Jason took this picture of Rob Pardo, the lead game developer of World of Warcraft and VP of Game Design of Blizzard and me at the Wired Rave Awards reception last night. Rob and his team won a Wired Rave Award this year and I wrote the article for the magazine. It was a big treat to get to hang out with Rob and get his view on MMOs and WoW. Thanks Rob and thanks Wired!...

Field trip to Undercity »

Undercity is a Horde city in the World of Warcraft. A few weeks ago some of our guild members and friends decided to take a field trip to Undercity. We snuck in through the sewers and pwned some guards and a battlemaster. I found the video on my hard disk this morning during the conference so I decided to edit it and put some music to it. The music is Nebula Dub by _ghost that I found on ccMixter. The song is licensed under a Creative Commons Attribution-NonCommercial 2.5 license so this video is as well. It's about 5...

A derivative work »

I KNEW people would make creative use of the CC licensed video I uploaded. The WoW section subtitled. By Kazpah our friendly neighborhood Warlock. And NO. That's NOT what I said. ;-P The video requires some quicktime stuff and won't run in many players. If anyone knows how to convert it to other formats, let us know. FWIW, it seems to work in Safari on my Mac, but not in Firefox... and it will take awhile to download....

SDForum talk today »

I'll be giving a talk today at the SDForum in Mountain View. This section is called: Virtual Worlds---The Rules of Engagement. My talk is 4:00pm - 4:45pm Keynote - The Future of the Metaverse Not sure exactly what I'm going to talk about, but I'll probably be bopping around IRC, Second Life and World of Warcraft so maybe see you in one of the places or at the conference....

Jonkichi in IMDb »

Jonkichi, the Gnome Mage from Azeroth (WP) often plays Joichi Ito in real life. His photo was recently accepted by the Internet Movie Database (IMDb) as the character who plays Joichi Ito as the associate to the Executive Producer in movie Indian Runner....

World of Warcraft Update - Garr down »

Our World of Warcraft guild has been running Molten Core (one of the end-games) on weekends. We now have a fairly reliable turnout of 40 people for the raids and have started making progress with the bosses. We cleared Lucifron, Magmadar, Gehennas and just took down Garr. (smallish mov / bigger avi / 270MB hi-quality mov) It took us a few tries and isn't as easy (especially the setup) as it looks in the video, but it should be pretty easy from now on. We seem to have our communications and planning relatively organized now and with the help...

The future of credit cards »

Phillip Torrone blogs about the future of credit cards on the MAKE blog featuring yours truly on the World of Warcraft card. ;-) He writes about the interaction of credit cards, real money and virtual game money....

You Play World of Warcraft? You're Hired! »

Great Wired article by John Seely Brown about World of Warcraft and what you learn when you play it.And that's exactly what Gillett is doing. He accepted Yahoo!'s offer and now works there as senior director of engineering operations. "I used to worry about not having what I needed to get a job done," he says. "Now I think of it like a quest; by being willing to improvise, I can usually find the people and resources I need to accomplish the task." His story - translating experience in the virtual world into success in the real one - is...
Whiplash by Joi Ito and Jeff Howe
Freesouls by Joi Ito

Category Archives

Monthly Archives